Concepedia

Concept

brand equity

Parents

11.9K

Publications

1M

Citations

17.5K

Authors

3.9K

Institutions

Top Authors in Brand Equity

Discover the leading researchers and scholars who have made significant contributions to Brand Equity. The statistics shown in this table are calculated from publications relevant to this concept and reflect each author's impact within this specific field of study, not their overall metrics.

PublicationsCitationsH-Index
LD

University of Birmingham

79

12K

50

KL

Dartmouth College

45

35.6K

40

BM

Griffith University

40

4.1K

31

FG

University of North Texas

35

2.5K

29

DA

University of California, Berkeley

36

16.6K

29

CV

University of Glasgow

34

4.9K

29

JR

University of South Australia

41

2K

27

IP

Curtin University

37

2.9K

27

JM

Brunel University of London

33

5.3K

27

AD

University of Vienna

28

3.4K

25

EK

Yonsei University

35

4.9K

25

TM

Middlesex University

34

2.1K

23

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